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MAX Burgers — Skills to Pay the Bills

MAX Burgers

Skills to Pay the Bills

MAX Burgers saw an opportunity to connect with the gaming community and position themselves as an employer of choice, recognising the valuable skills gamers possess.

Collaborating with Åkestam Holst on their idea, we developed the "Skills Generator" - a world first tech solution that turns gaming skills into real-world job merits.

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Gillette Labs — Gillette Labs Nordic Cup

Gillette Labs

Gillette Labs Nordic Cup

Gillette Labs made the perfect entry into Nordic Gaming community.

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AXE — AXE Open FC24

AXE

AXE Open FC24

AXE leveraged Gaming to authentically connect with their audience.

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Coca-Cola x Friends — Coca-Cola x Friends Tournament

Coca-Cola x Friends

Coca-Cola x Friends Tournament

## Challenge Coca-Cola, after a global campaign that missed the mark with the gaming community (as reported by The Drum), needed to rebuild trust and authentically connect with gamers in the Nordics…

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Subway — Elevating Brand Love Through Gaming

Subway

Elevating Brand Love Through Gaming

We devised the "Subway Suberior League" a comprehensive campaign with six activations designed to resonate with diverse gamer preferences and behaviours.

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Driving growth by winning hearts and minds at scale.

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